Marginal Unit Website Redesign

A website redesign for a Texas-based power trading software startup

Marginal Unit homepage

Role & Responsibilities

Brand Design, Front-End Development

Project Background

Marginal Unit's software suite enables power market traders to monitor regional power grids and make better investment decisions.

The company wanted to refresh their website to both attract new employees and to stand out from competitors who often have websites that are copy-heavy and use pre-designed templates.

Strategy

Results

The Marginal Unit team is proud of their new website, which launched just before a major industry conference.

Marginal Unit homepage

Snippet of Google Lighthouse scores - 80 performance, 100 accessibility, 86 best practices, 100 SEO

Marginal Unit website